Salamander myWindow
myWindow - a pioneering approach
The courage to try something new is deeply rooted at Salamander – in our company. In addition to a continuous innovation strategy in product development, we are implementing a pioneering approach with our new brand identity ‘myWindow’, which is consistently geared to the needs of end customers and supports window manufacturers and dealers in their successful market development.
Effective tools and digital aids make the sales process for windows fun and targeted, by always putting the needs of the end customer first. With the holistic concept of myWindow, we aim to inspire window customers. The company consistently focuses on the needs of the end customer.
We offer window manufacturers and dealers tangible solutions for windows, as well as a product portfolio for effective sales support, to help them successfully assert themselves in a challenging market environment.
We developed windows from the application so that the added value can be experienced. Our sales support for window dealers is designed to inspire the client.
The pioneering spirit is in our DNA.
Salamander has been developing and producing window systems for 50 years and has repeatedly redefined the standards in the industry. We combine experience with the drive to continuously develop and improve our solutions.
We use the experience we have gained with our manufacturer to constantly optimize processability and quality. Our platform systems enable our manufacturer to create a customized product portfolio with a minimum of components. So by simplifying complex processes, we reduce warehousing requirements and support efficient production.
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Salamander stands for genuine innovation, reliability and aesthetic design made in Germany.
The market calls for new solutions
2016 - 2022
Seller’s market |
High demand
• Before Corona: Limited assembly capacity
• During Corona: delivery bottlenecks and material shortages
2023 - XXXX
Buyer‘s market |
Market collapse
• Rising interest rates and higher construction costs have caused a decline in new construction
• Buyer uncertainly has slowed down renovation activity
For a long time, the window market was characterised by limited supply. Prior to the coronavirus pandemic, installation capacities were already limited, and this situation worsened during the pandemic.
At the same time, inflation was also accelerated by the war and increased energy costs, which in turn led to higher interest rates and a slowdown in new construction.
Buyer uncertainty led to a reluctance to renovate, which further reduced demand.
In this difficult environment, the correct sale of windows becomes an urgent necessity.
To meet these challenges, a paradigm shift has been initiated from purely technical sales to experience-oriented sales with customer-oriented added value. This strategy involves a consistent focus on the needs of the building owners.
Success comes to those who can sell windows emotionally.
Better closing rate | higher margin | more recommondations
for window manufacturers, builders & retailers
How to increase your sales success
By focusing more on the customer and creating added value for buyers, not only the product itself but also the entire shopping experience is improved. This helps to maintain demand in a challenging market environment and to strengthen the positioning vis-à-vis competitors.
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Enter the world of the extraordinary and draw envy upon yourself before others beat you to it.
Future-oriented market development for window manufacturers and dealers
Our attractive product portfolio at Salamander myWindow is characterised by a successful combination of outstanding design, state-of-the-art technology, variety and high-quality materials. Here are some of our offers:
PoS stands
Our PoS stands not only offer an appealing way to present products, but are also robust, functional and fit seamlessly into a range of different sales environments.
REQUEST)
PoS videos
Our PoS videos enable sales partners to present products in an eye-catching way. With high-quality graphics and creative content, they effectively support the sales process at the point of sale.
WATCH THE VIDEOS)
Advertising material
In addition, materials such as flyers and brochures with meaningful explanations and graphics help to inform customers about our products and their advantages, thus further optimising the sales process.
Download myWindow Flyer)
myWindow_App
Our myWindow_App is an innovative solution that enables sales partners to make customer consultations interactive and informative. The app offers a variety of features that optimise the sales process and strengthen customer loyalty.
GO TO MYWINDOW APP)
smartsales
Our smartsales platform offers sales partners the opportunity to digitise and optimise the sales process. With functions such as product configuration, offer generation and order processing, smartsales simplifies sales and increases efficiency.
smartsales)
Technical Training
Our technical training is designed to equip channel partners with the knowledge to successfully sell our products. From product knowledge to installation and maintenance training, we provide comprehensive support for successful sales.
DISCOVER TRAINING)
The Salamander Network
Direct approach to end customers and increase in product demand through innovative media and partner programme relaunch. We as Salamander are increasingly addressing end customers. This way, we achieve an increased demand for our products. Retailers and window manufacturers benefit from the increased leads.
Discover Salamander Network)
Salamander's understanding of sustainability
Sustainability is not a buzzword for us. We received a patent for recycling technology as early as 1923. For over 100 years, we have been producing with sustainable electricity from hydropower. For us, sustainability begins with product development.
Our products are designed to:
-ensure the conservation of resources: our solutions use the right material in a concentrated way where it makes sense.
-Material separability and recycling are always guaranteed. We do not use materials such as glass fibre composites and PU foams.
-The proportion of recycled materials is continuously increased with the technoligies
-Weights are reduced
We develop our materials further to reduce CO² emissions and extend service life.
We use self-produced electricity in our production and continuously reduce unnecessary waste.
With SalamanderIndent processes, we are creating the conditions for tomorrow's urban sourcing today.
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